Information we collect and how we use it
- Personal Information - When you use the Webstore, we collect certain personal information about you in order to process and fulfill your order including your name, shipping address, billing address, phone number, and email address. This information is stored in association with your Apex Sport Account.
- Transaction Information - When you purchase a Product through the Webstore, we collect information related to the transaction such as information on the Product purchased and the price of the purchase. We use this information to process your order, deliver the Product to you through a third party, and improve our products and services.
We use the information collected to process and fulfill your orders on the Webstore; to handle customer service, returns, and warranty claims, which may be handled through a third-party partner; to improve Apex Sport's products and services; and to meet our reporting and auditing obligations.
The information collected on the Webstore may be shared with other companies or individuals outside of Apex Sport in the following circumstances:
We provide such information to our subsidiaries, affiliated companies, or other businesses or persons we have contractual relationships with for the purpose of processing personal information on our behalf. For example, we may provide your name and shipping information to a fulfillment vendor in order to deliver the purchased Product to you, handle warranty claims, and process returns. We require that these parties agree to process such information based on our instructions and in compliance with our privacy policies and any other appropriate confidentiality and security measures.
We have a good faith belief that access, use, preservation, or disclosure of such information is reasonably necessary to (a) satisfy any applicable law, regulation, legal process or enforceable governmental request, (b) enforce applicable terms and conditions, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against harm to the rights, property or safety of Apex Sport, its users or the public as required or permitted by law.
We take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure, or destruction of data. These include internal reviews of our data collection, storage, and processing practices and security measures, as well as physical and technical security measures to guard against unauthorized access to systems where we store personal data.
Google Analytics employs cookies to define user sessions, which allows for the collection of data about how visitors are using the websites. Google Analytics uses only first-party cookies for data analysis. This means that the cookies are linked to a specific website domain, and Google Analytics will only use that cookie data for statistical analysis related to your browsing behavior on that specific website. According to Google, the data collected cannot be altered or retrieved by services from other domains.
If you choose, you can opt out by turning off cookies in the preferences settings in your web browser. For more information on Google Analytics, please visit Google Analytics.